Saturday, December 31, 2016

Putting a badge for a Facebook Page into your Blog

This article describes making a Facebook badge to promote your page, and putting it onto your blog.

What is a Facebook page

This article is about how to make a badge to promote a Facebook Page.

This is an example of the "follow me" approach to linking your blog and the social networks, although for Facebook pages your reader becomes a Fan rather than a Friend.

Many people are confused about when they should use each of the types of "thing" in Facebook, ie
  • Profiles - accounts for flesh-and-blood, living, breathing, individual people
  • Pages - for websites, brands, and organisations that don't want to approve all their Facebook members
  • Groups -  for organisations that want to approve individual members who join (and in return, group-owners can send private messages to individual members.
The most common "thing" for blogs to have is a Page - and a Badge is the tool which Facebook provides to help you to promote a Page on your blog or other website.

How to make a badge to promote a Facebook Page

View all your Pages using the arrow drop-down at the very top right of Facebook's toobar.
(Facebook chance the place for actions like this from time to time - you may need to look around to find your pages.)

Copy the URL for the Page you want to promote
(One way is to right click on its name, and choose copy-link-location- or whatever phrase your browser uses.   Another is to to go the page, and copy the URLfrom your address bar.)

Come back to this article and click  here --- Facebook Social Plugins, to reach Facebook's tools.
(I used to have instructions to launch this from Facebook - but I cannot find any link to it from my Pages page any more.)

Choose Page Plugin  / Web.  

Scroll down the page, and set the options for your badge.  The first one is critical - the others optional:
  • Facebook Page URL - this needs to be changed to the URL of your page (which you copied earlier)
    If you have less than 25 Fans already, then your page's URL will be something like and you can get it by copying the link from the list of Pages for your account.
    Once you have more than 25 fans, you can choose a  page-url on the Edit Info > Username screen.
  • Tab - the tab on your page that is shown
  • Width - choose a value that suits the space on your template where you want to put the box.
  • Show faces, show header:  choose options that suit your purpose and blog template
  • Show stream:  this controls whether you show posting from the Page inside your blog
As you choose options, the preview at the bottom updates to show what the button will look like:

When you are happy with the selections, choose Get Code.
  • Currently, there are options for an iframe or Javascript SDK:   I recommend using the iframe, unless you are comfortable with the two-part installation needed for the Javascripit, and you are sure that the visitors you want to target will have Javascripti enabled. 

Copy the code provided

Install the code into your blog - there several options for installing the HTML, depending on where you want to put the badge or button.

Job Done!   Your blog will now display a gadget that promotes the selected Facebook page - people can view and like your Page from within your blog.

What your visitors will see

People who visit your blog through a web-browser will see a Facebook area, including a Like button and whatever other options you have chosen.

This can be quite a powerful tool:  you can easily use two or three different combinations on different parts of your blog:  one that has no border, no faces and no header but does show a Stream can effectively look like a "live" feed from your Facebook page to your blog, while another one with different options can show off the size of your fan-base.

Be aware that the Like button shown in this button gives people the option to Like your Page in facebook  - not your blog directly, and not the current post that they are reading.   If you want them to be able to Like your blog or blog-posts, you need to provide this option separately (and many of your visitors are likely to be confused by the different).

As always, people who read your blog via a feed reader (Bloglines, Google Reader, etc), or by email subscription (eg having used follow-by-email) may not see the Facebook item, depending on where is places and what options their email program has.

Customizing the code

You can change the characteristics of the box without having to generate the code from Facebook again.   For example you can later the width and/or height - just remember to do it in both of the places required if you are using the iframe option:
<iframe src=";width=160&amp;colorscheme=light&amp;show_faces=false&amp;border_color=purple&amp;stream=true&amp;header=false&amp;height=395" scrolling="no" frameborder="0" style="border:none; overflow:hidden; width:160px; height:395px;" allowTransparency="true"></iframe>

fyi, I could have just quoted this code, and said to use it on your blog.  But I don't usually do this when I'm describing how to link Blogger and any third party product, because it's likely that Facebook (or whoever) will change their code in the future:  it's always safest to get the most up-to-date copy of the code from the source-site when you need it.

The facebook page where you get the code from also has more information about controls you can set in the code, too.   Check it out for more information.

Do you need to own the page you want to promote?

No - not any more.

At one stage, the first step in these instructions was to
"Log into Facebook with a profile (ie personal account) that has administrator rights for the page you want to promote."

But that's no longer necessary.   You can promote any Facebook page that you want to, on your blog.

But be aware that if you show the page-feed on your blog, and you don't own the page, then you have no control over what is shown.   It's possible that a feed from someone else's Page will show material which breaks Blogger's terms and conditions - or which you simply don't want on your blog.    For this reason along, I'd recommend only promoting your own, or closely trusted, pages on your blog.

Related Articles

Putting HTML from a third-party into your blog

How the data in Blogger blogs is organised

Linking Blogs and Websites

Tools for linking Blogger and the Social Networking sites

Putting a Facebook "share this" button on your blog

Copyright, Blogs and Bloggers

Why RSS / Subscribe to Posts is important for bloggers

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  1. Hi I was directed to your site from Google bloggers help.

    Wanted to follow your instructions here, but in this step:

    View all your Pages from the Pages link in the left sidebar

    Wha...? I don't see a pages link in the sidebar of my personal page, and Facebook help is not providing me with an answer.

    I can't see a list of pages I created anywhere!

    Can you tell me what I'm doing wrong? It would be much appreciated!

  2. Facebook moves things around sometimes ... just to be annoying.

    Make sure you're using facebook as yourself, not as a Page. (look under the Account menu: if it says "switch back to ...", then you need to choose that to get back to being you).

  3. Thanks - this was really helpful! :) Much appreciated

  4. it isnt working, keep saying url contains illegal characters

  5. I got the button to appear on my webpage, but it shows 0 followers, despite having 100 followers on the facebook page I am linking to. Any thoughts on why they're not showing on the button count?

  6. Regrettably, none of this now works (unless the page in question is your personal account). There is no "Edit Info" button; no way of getting to the Resources tab in order to choose Social Plugins".

    If you try to go direct to the Developers / Documentation page, you get the error message "Users not logged into their personal account cannot access"